Bang Bang Games and Light & Wonder have been working together for some time now, with the latter helping the former reach bigger audiences in key markets, and specifically in North America.
Bang Bang Games has similarly achieved recognition in Europe and the United Kingdom, with the company deploying its ambitious portfolio with a number of top-ranking operators.
Not only that, but Bang Bang Games and Light & Wonder have now deepened their partnership with the latter, acquiring a 20% stake in the studio for an undisclosed amount, Casino Guru News learned in an email press release.
The news was welcomed by Bang Bang Games CEO Frank McPolin, who was pleased to see this collaboration with Light & Wonder progress to the next logical step.
Being part of theLight&Wonder™ Spark program has already opened up fantastic opportunities for us, and this investment is a strong endorsement of the work we’re doing. WithLight&Wonder’s support, we’re in a great position to build on that momentum, grow our reach, and deliver even more bold, creative content to players globally.
He was not alone in welcoming the opportunity, as Stuart Banks, who is responsible for Global Partnerships, iGaming at Light & Wonder, was similarly pleased with the opportunity to see his company not only facilitate distribution for the studio but also obtain a stake in the company.
To ensure the success of Bang Bang Games, the studio is a part of the Light & Wonder Spark program, which focuses on providing developers with the tools, expertise, and market access they would need to thrive.
Light & Wonder is seemingly doubling down on the slot category, as the company confirmed earlier this year that it would be divesting from the live casino sector vertical.
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